Many Nigerian companies, federal and state governments have been known to advertise on popular news channel CNN, where one 30 second advert can go for as high as N5 Million during prime time.
It’s nearly 2015 so campaigns are heating up for the Nigerian General elections with many campaign strategists adding CNN to their list of broadcast houses to advertise with.
But unfortunately for them CNN does not want any business that has to with Nigerian political campaigns & are turning them down!
According to The Cable, a consultant to a presidential aspirant said
We approached CNN agents in Nigeria to place some adverts for our principal. We sent the creatives to them as requested and they returned them, saying they do not run commercials that are intended to campaign for votes. We could not believe it,
More money for local media houses I guess.